On 5.22.13, singer and actress Jennifer Lopez announced
she’s opening a chain of cell phone retail stores and a website with
Verizon Wireless but under the Viva Movil brand (so it sounds better).
According to the New York Times, "the aim is to sell Verizon phones
and services to Latinos."
Lopez said she wasn’t looking specifically to get into
wireless – “it was just one of those things where you sit down with people and
you start spitballing.” While Lopez might just be trying to make some easy
money off her mobile phone enterprise, it's important to recognize celebrities
have a strong influence in society. While numerous doctors and researcher still
debate if cell phones could have negative health effects, I think celebrities
like Lopez are jumping the buck to soon. But one must remember only a few decades
ago, Amelia Earhart was in Lucky Strike cigarette ads.
No comments:
Post a Comment